IDEA VALIDATION

Find the problems people will pay you to solve

Customer Problem Stack Ranking helps you separate hair-on-fire problems from mild inconveniences.

Niamh de Burca - SproutPlans

OpinionX saved me months in research and building time, along with thousands in costs. I'm blown away by the outcome.

Niamh De Búrca
Founder, SproutPlans

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Patrick Erichsen - Offie

I plan on using OpinionX to validate the customer need for every feature that my team develops going forward.

Patrick Erichsen
Founder, Offie

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80% of products are rarely or never used

Before you build anything, prove the problem you’re solving is one of your customer’s top priorities. Otherwise, you’ll be wasting your time begging customers to consider a mild inconvenience 😴

Rank problems by relative importance 🔥

Use decision-based voting to rank your list of customer problems and identify the pains your customers are dying to solve.

Learn about problem ranking →

Compare problem ranking by segment 📊

Recalculate your ranked results in one click to compare the priorities of each segment.

Learn about segmenting 

See who cares most / least about each problem

OpinionX shows you the importance a problem to every possible segment so you quickly know who cares most about your key problem.

Learn about correlating 

Find the perfect users to interview 🎤

Once you know which problems matter most, OpinionX shows you who to interview so you can learn why the problem matters so much to them.

Learn about filtering respondents →

Rank problems by relative importance 🔥

Use decision-based voting to rank your list of customer problems and identify the pains your customers are dying to solve.

Learn more about problem ranking →

 
 

Compare problem ranking by segment 📊

Recalculate your ranked results in one click to compare the priorities of each segment.

Learn more about segmenting 

See who cares most / least about each problem 🙋

OpinionX shows you the importance a problem to every possible segment so you quickly know who cares most about your key problem.

Learn more about correlating 

 
 

Find the perfect users to interview 🎤

Once you know which problems matter most, OpinionX shows you who to interview so you can learn why the problem matters so much to them.

Learn more about filtering respondents →

Free Idea Validation Resources 📚

Free resources to help you validate your next big product idea:

How We Validated Our Startup Idea

The story of how we validated the idea for OpinionX remains one of the top 10 startup posts of all time on Reddit.

Check out our validation story →

The No Bullshit Guide to Idea Validation

Our free guide explains how anyone can validate their new product idea using data-driven research methods.

Read our Idea Validation guide →

How we coach founders from idea to launch

We share common mistakes and best-practice research to help founders successfully launch their new products.

Learn about OpinionX Academy →

‘Destined To Fail’ by Shreyas Doshi

This viral Twitter thread inspired an entirely new way of approaching about idea validation for product teams.

Read ‘Destined to Fail’ →

The BILLION Dollar Startup Pivot

WeatherBill’s pivot is one of the most successful pivots of all time — it should be required reading for founders.

Read ‘The Billion Dollar Pivot’ →

7 Ways To Brainstorm Problem Statements

To identify high-priority customer problems, you first must be able to identify customer problems.

‘Problem Brainstorming’ guide →

Powering customer discovery for the world's best startups

OpinionX helps founders from top accelerators and investors focus on the problems worth solving.

Find the problems that people will pay you to solve

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